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BizTrends 2018


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Consumer confidence surges ahead for West Africa

The latest West Africa Consumer Confidence Index (CCI) figures released by Nielsen for Quarter 4, 2017, show a marked increase and continued positive performance for both Nigeria and Ghana...

Issued by Nielsen 19 Mar 2018

Kenyan retailers need a 'future-focus' to counter declining consumer confidence

Reality bites when it comes to Kenya's latest Nielsen Consumer Confidence Index score (Quarter 4, 2017), which has dropped six points from the previous quarter to 94...

Issued by Nielsen 15 Mar 2018

Consumer confidence in Africa reaches an all-time high in February

Africa's first monthly consumer confidence index (KIC Score) rose 1% in February to +13, its highest level since the inception of the measure in June 2016...

13 Mar 2018

Africa's growing youth population is a global 'growth engine'

The African Development Bank and its East and North African Governors have stressed the need for urgent measures to match the continent's growing population and youth unemployment...

12 Mar 2018

Youth, economy on Africa agenda at Commonwealth Africa Summit

Climate change, youth political participation, the economy and security, top the agenda at the Commonwealth Africa Summit 2018 in London this week...

12 Mar 2018

Marketing is key in medicines distribution in Africa

The media is a key platform for dissemination of information around medications on the continent in Africa, where virtual spaza shops for drugs proliferate...

By Nomfundo Dlamini 8 Mar 2018

Africa Rising: How Geospatial data analytics is transforming governance on the continent

In Africa, the potential of data to improve governance is just beginning to make itself felt...

By Dustin Homer 6 Mar 2018

Africa's growth story celebrated

The 5th Annual Commonwealth Africa Summit in London, in March, will take place under the theme 'Common Good'...

5 Mar 2018

Investing in media measurement in Africa

Media Measure, an African media compliance and marketing insights business operating in nine African countries, has received investment...

1 Mar 2018

Kenya's mSurvey expands into Nigeria

Mobile-first consumer research platform, mSurvey, is expanding into Nigeria, consolidating its position as Africa's leading technology-powered customer loyalty platform...

1 Mar 2018

#Designindaba2018: SA's crowd-sourced solution for a global problem

Dr William Mapham, an ophthalmologist hailing from the Eastern Cape, who conceived the Vula app, whilst working at the Vula Emehlo Eye Clinic in rural Swaziland and experiencing first-hand the difficulties faced by rural health workers in need of specialist advice, spoke on Day 2 of Design Indaba and received a standing ovation...

By Sue Disler 22 Feb 2018

Marketers to take digital in-house at unprecedented rate

Johanna McDowell writes that in 2018 more and more marketers will handle more and more digital marketing in-house...

By Johanna McDowell 22 Feb 2018

Don't overlook consumers in Africa's rural areas

Rural areas are arguably the most overlooked spaces in Africa, in terms of government services as well as corporate attention. It's a mistake to rule out rural spaces and consumers, especially in Africa. Global commerce is fiercely competitive, with business leaders and investors still waking to the vast potential of Africa's burgeoning consumer market. The continent, now home to more than 1.1 billion people, will account for one-fifth of the world's population by 2025...

By Ben Leo 20 Feb 2018

Survey reveals interesting data about Nigeria's tech industry

On-demand software development company, Devcenter, recently released the data from its survey to Nigerian developers in the tech ecosystem... [INFOGRAPHIC]

7 Feb 2018

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