Eskimi and TBWA\Concept have launched a social campaign 'The Spirit of Lagos' for Nigeria's very populous and popular prime commercial city...
18 Nov 2014 11:45
The findings of a new survey, conducted by Ifop in South Africa and Nigeria on consumers' perceptions of mobile marketing, has been released by Gemalto...
12 Nov 2014 08:54
In line with its tradition of strengthening the corporate image of Nigeria through innovative platforms, BrandiQ Magazine's Brand Nigeria Symposium is set to take place on 6 November...
14 Oct 2014 11:14
Nigerian online taxi booking service, Easy Taxi, has partnered with Dettol to create awareness on Ebola and train drivers on hygiene culture...
26 Aug 2014 16:09
In an aim to save the Nigerian school girls who were abducted in April, SABC's 2000FM has decided to take action and embrace this challenge during Africa Month.
26 May 2014 10:55
Nicolle Harding, Vice Chairperson of the Mobile Marketing Association (MMA) of South Africa has announced the association is planning to expand to Nigeria.
By Paul Adepoju 19 May 2014 08:42
According to ZenithOptimedia's new Advertising Expenditure Forecasts, global adspend will be boosted this year by the three 'semi-quadrennial' events...
9 Apr 2014 10:03
Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.
By Staff Reporter 21 Sep 2013 14:25
Nigerian Entertainment Today (NET) reported yesterday, 6 August 2013, that it has launched its first-ever ad campaign highlighting what's most important to it "as a news organisation telling the world about entertainment and celebrities from Nigeria and the rest of Africa."
7 Aug 2013 06:12
Aegis Media were asked to do a campaign for Baileys, a Diageo brand, in both Nigeria and Kenya, and 72 hours later had a creative concept and execution plan that fully answered and met the client's brief and saw three of their network brands - Posterscope, Isobar and Carat working as one integrated unit.
9 Jul 2013 12:19