How brands can win in the digital era

We are entering the digital era. In 2022 voice commerce sales is projected to be US$40bn in the US alone. Does this mean marketers should abandon long-term branding?...

By Danette Breitenbach 6 Nov 2018

Brands disrupting the playing fields

Not every brand is an Amazon that can disrupt its category, but every brand can learn lessons from disruption brands; lessons that can be applied to any market...

By Danette Breitenbach 6 Nov 2018

TVC Communications launches new brand identity

Nigeria's leading independent TV, radio and online broadcasting company, TVC Communications, has unveiled a new brand identity for its market leading family entertainment channel, TVC...

6 Nov 2018

Affluent Afrillennials choose brands with social conscience

Africa's affluent millennials look to brands to make positive change, according to BBC survey...

31 Oct 2018

Using innovation to improve livelihoods in Africa

There is an accelerating pace of change as Africa begins to reshape its economic destiny - Coca Cola explains its innovation strategy on the continent...

By Jacques Vermeulen 25 Oct 2018

What Generation Z wants - how to attract the "next" generation to your brand and business

Millennials are already in their mid-thirties. It's time for brands and businesses to shift focus to the next generation, Generation Z...

By Bronwyn Williams 17 Oct 2018

African brands are among fastest-growing globally

African nation brands advance in brand value, with six out of the world's 10 fastest-growing coming from the continent...

16 Oct 2018

Burson Cohn & Wolfe unveils rebrand

Earlier this year, Burson-Marsteller and Cohn & Wolfe global communications agencies merged, creating BCW, which has a strong network across Africa...

10 Oct 2018

How African enterprises chart growth in the digital age

African businesses must ensure they stay a step ahead to survive and thrive by finding intelligent solutions which totally re-imagine customer experiences...

By Hans Zachar 9 Oct 2018

It's time for Africa to tell a new story

Africa is perceived in a certain way because of the stories being told about it...

By Mimi Kalinda 27 Sep 2018

TNT Africa launches rebranded entertainment channel

African audiences can prepare themselves to re-imagine TV through TNT, a young, fresh and entertainment-filled offering for the entire family...

21 Sep 2018

100 Most Influential Young Africans

South Africa's award-winning entrepreneur, founder and chief of DNA Brand Architects, Sylvester Chauke, has made the 2018 list of 100 Most Influential Young Africans...

12 Sep 2018

Innovation vital to Africa's DNA, but so is strategic communication

Innovation is a critical part Africa's DNA, but it only plays a part in shaping the continent's narrative when the world becomes aware of it...

By Mimi Kalinda 3 Sep 2018

#Loeries2018: Welcome to the hypermarket

The second speaker at the 2018 DStv Seminar of Creativity was Lethepu Matshaba, vice president of Homecare Southern Africa at Unilever SA, who spoke on the relevance of creativity in a hyper-fragmented world...

By Angie White 17 Aug 2018

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