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On a scale of Coca-Cola to Pepsi: How to make your brand pop on social media
On a scale of Coca-Cola to Pepsi: How to make your brand pop on social media

In a world where everyone is constantly scrolling down their screen, it's easy for brands' content to get lost in the clutter of posts on the timeline. Here's how to make content pop!...

By Babalwa Nyembezi 13 Sep 2017

Social media recorded drop in Kenyatta support
Social media recorded drop in Kenyatta support

A social media monitoring firm has recorded that President Uhuru Kenyatta's support has dropped in Kenya after attacks on the judiciary...

8 Sep 2017

Marcel de Grijs ©
Five fast stats about social media

Video killed the radio star, it was alleged in 1981 by pop group The Buggles in the song of the same name. But has social media caused the death of newspapers, magazines, and television?...

By Iza Grek 6 Sep 2017

Lukas Gojda ©
Capitalising on Twitter trends to amplify your brand

More and more we're seeing brands hop onto the ‘trending topics band-wagon' on social media. The trick is to be both on-trend, and also link it back to your brand...

By Amahle Madlala 5 Sep 2017

Weera Saad
Gallo Images
#Loeries2017: Be the popes, the geeks and the rock and rollers, says Creative Shop's Weera Saad

First up at today's DStv Seminar of Creativity was Facebook's head Creative Shop: MEA, Weera Saad, who spoke about how things have changed over time and how we need to change to ride this new wave that's arrived. “It's a brave new world, the big wave is here and it's perfect, and it's staring you in the face.” We need to surf it, she said...

By Jessica Tennant 18 Aug 2017

Five rookie marketing mistakes that could impact your brand's credibility
Five rookie marketing mistakes that could impact your brand's credibility

In 2017 your brand cannot afford to lose credibility because of rookie marketing mistakes. Whether you're a small business or global corporate, online best practice is a non-negotiable.

By Shae Leigh 28 Jul 2017

How brands can fight the negative impact of fake news
How brands can fight the negative impact of fake news

How to manage reputation damage in the wake of a fake news onslaught against your brand...

By Oresti Patricios 25 Jul 2017

Planning: The key ingredient to avoid a social media crisis
Planning: The key ingredient to avoid a social media crisis

The idea that content for social media cannot be planned and that live content can only be decided at the last minute, is an antiquated concept, writes Suzanne van Aswegen...

By Suzanne van Aswegen 24 Jul 2017

Facebook launches Developer Circles Harare
Facebook launches Developer Circles Harare

Facebook Africa is hosting a series of training events and workshops designed to help local entrepreneurs understand how to use digital platforms to grow their businesses...

13 Jul 2017

Integrated Nigerian campaign delivers for Johnnie Walker
Integrated Nigerian campaign delivers for Johnnie Walker

How Posterscope Nigeria integrated out-of-home with experiential, mobile and social media for incremental reach...

6 Jul 2017

Image source: Facebook
Learnings from Facebook in Dublin

Popimedia was invited to take part in a social media manager's boot camp in Dublin during the first week of June...

By Lisa Steingold 19 Jun 2017

Image by 123RF
TBWA launches virtual entrepreneurship academy in Tanzania

Advertising agency, TBWA\ Khanga Rue has launched a free 12-class series on entrepreneurship for young people in Tanzania called “Noa Ubongo” or “Sharpen Your Brain” in Swahili…

7 Mar 2017

Facebook heads to Nigeria for a social call
Facebook heads to Nigeria for a social call

Facebook's chief product officer travels to Nigeria to meet local entrepreneurs and creatives…

1 Mar 2017

The Style Group innovates with modern social media commerce
The Style Group innovates with modern social media commerce

Nigerian contemporary lifestyle retail group, The Style Group is offering fashion, accessories and design services via modern social media commerce. In the booming social media and e-commerce market of Nigeria, its model is a hit and is reaching thousands of Nigerians eager to shop online.

17 Feb 2017

Image by 123RF
Nigerians take to streets to protest economic policy

Hundreds of Nigerians took to the streets in Lagos on Monday to protest against the government's handling of the country's economic crisis and to demand solutions to a crippling recession…

9 Feb 2017

Image by 123RF
#AfricaCom Kirusa's InstaVoice service surpasses 100 million monthly active users

Kirusa yesterday announced at AfricaCom, that its InstaVoice service has reached the remarkable landmark of 100 million monthly active users.

16 Nov 2016

Alex Stamos
Using social media to keep communities safe

Facebook worked with partners in Nigeria and Kenya to bring its safety resources to life and promote online safety and bullying prevention...

8 Nov 2016

Mark Zuckerberg live streamed address
Facebook CEO aims to connect the world

Facebook founder and CEO, Mark Zuckerberg aims to connect the entire world to the internet to make the world a better place...

By Danette Breitenbach

Eric Thimba and Porgie Gachui, co-founders of Mookh; Wandia Gichuru, CEO, and Makena Mutwiri, Head of Marketing of Vivo Active Wear; Mark Zuckerberg, Ime Archibong, Emeka Afigbo of Facebook; Edna Kwinga, Human Resource Officer, and Marie Amuti, UX designer of Twiga Foods.
Facebook CEO visits Nairobi to see Kenyan innovation in action

Facebook founder and CEO, Mark Zuckerberg is in Kenya to see how technology innovation is changing the country...

2 Sep 2016

Mark Zuckerberg meets Nigerian digital entrepreneurs
Facebook CEO in Nigeria to witness Africa's tech revolution

Facebook CEO Mark Zuckerberg is visiting Nigeria this week on his first trip to Africa, to visit the Yaba technology hub in Lagos, meet with developers and partners, and explore Nollywood...

31 Aug 2016

Three tips to help your brand avoid getting eaten for breakfast on Twitter
Three tips to help your brand avoid getting eaten for breakfast on Twitter

Making your brand an interesting voice to listen to on social media is a mixture of intuition and trial and error. The Telkom social media accounts lack of both of these was exposed...

By Skhumbuzo Tuswa 11 Aug 2016

Image by 123RF
Nigerians angry over arrest of political blogger

Nigerian news blogger released on bail after arrest, which critics say is a clamp down on freedom of speech...

11 Aug 2016

Image by 123RF
Zimbabwe government controls over social media criticised

The government of Zimbabwe's Computer Crime and Cyber Crime Bill would severely limit citizens' access to information...

11 Aug 2016

Taiwo Oyedele, partner PwC; Folarin Ogunsanwo, chairman LIRS; and Ebi Atawodi, general manager, Uber West Africa; during the presentation of Uber Driver-Partner Tax Briefing Note recently in Lagos.
Uber and PwC help close transport-industry tax gap in Nigeria

As Uber becomes more popular, more people want to earn by using the app...

19 Jul 2016

Leading brands in Africa compete for top social media spot
Leading brands in Africa compete for top social media spot

South African breakfast TV show Expresso and the weekly Top Billing show have both dethroned SuperSport to take first and second place on the Africa Brand Index...

Issued by Ornico 11 Jul 2016

Nicole Biondi
Six lessons in storytelling

As the world shifts to all things digital, our storytelling has adapted, but remains an effective tool for...

By Nicole Biondi 28 Jun 2016

Facebook 'hackathon' announced
Facebook 'hackathon' announced

Register for the Facebook Sponsored CyberXchange Hackathon...

13 Jun 2016

2016 African Blogger Award winners
2016 African Blogger Award winners

The winners of the annual African Blogger Awards have been announced - the awards saw strong growth in entries from West Africa...

3 Jun 2016

World leaders on Twitter
Best connected African leaders on Twitter

Five African leaders are in the top six most conversational leaders on Twitter...

2 Jun 2016

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