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Nigeria's TradeDepot secures $3m Series A round
Nigeria's TradeDepot secures $3m Series A round

Nigerian startup TradeDepot, an innovative SaaS platform for FMCG distribution in Africa, has secured a $3m Series A round led by Partech Ventures' recently launched Africa Fund to expand in Nigeria and launch in other countries...

By Tom Jackson 27 Apr 2018

Kenya's Twiga Foods partners IBM for blockchain-based microfinancing
Kenya's Twiga Foods partners IBM for blockchain-based microfinancing

Kenyan agri-tech startup Twiga Foods has partnered IBM Research to extend access to microloans to 220 food stall retailers across Kenya using a blockchain-based financing system...

By Tom Jackson 19 Apr 2018

One of the Castle Lite Unlocks concerts. Image supplied.
Castle Lite's 'Unlocks' concert brings the brand's purpose to life

Juanita Pienaar asks Castle Lite director Becky Opdyke how music ties into the message the brand is trying to convey to its consumers, specifically through the Castle Lite 'Unlocks' concerts...

By Juanita Pienaar 16 Apr 2018

Lee Applbaum, global chief marketing officer, Patrón Spirits International.
#MeettheMarketer: Marketers are relying too heavily on data

The global chief marketing officer for Patrón Spirits International, Lee Applbaum, talks about how to deliver creative and beautiful marketing...

By Louise Marsland 8 Feb 2018

Nigeria's VoomNow starts exporting local produce
Nigeria's VoomNow starts exporting local produce

Nigerian assisted shopping startup VoomNow has started exporting local produce to the United States (US), making local food stuffs such as catfish, egusi and noodles available...

By Tom Jackson 13 Oct 2017

#SACSCCongress: The artisanal food revolution and the modern retail space
#SACSCCongress: The artisanal food revolution and the modern retail space

Retail futurist Howard Saunders discusses some of the shifts in consumer mindset and retail brand innovation...

By Lauren Hartzenberg 14 Sep 2017

She Leads Africa launches accelerator for beauty startups
She Leads Africa launches accelerator for beauty startups

She Leads Africa has opened applications for its Dark and Lovely x SLA Beauty Accelerator, a 10-week entrepreneurship development programme...

By Tom Jackson 23 Aug 2017

Hello Africa! Tell me how you're doin'!
Hello Africa! Tell me how you're doin'!

Many multinational brands approach Africa with a near-desperate bright-eyed eagerness, trying to get to grips with her intricate market dynamics...

By Marthinus Van Loggerenberg 18 Jan 2016

[2013 trends] Africa's dynamic markets
[2013 trends] Africa's dynamic markets

The year 2013 for most brands, especially the ones coping with saturated markets in developed countries, will be a decisive one. Incorporating Africa into their corporate brand strategy, if they haven't done so, will be the better part of valour, so to speak.

By Obaika Consulting Team 31 Jan 2013

[2013 trends] SA's youth trend-o-meter
[2013 trends] SA's youth trend-o-meter

Young South Africa is savvier than ever before. If you are looking for a smart and discerning prosumer, this group of kids, teens and young adults will give you more kicks than you've ever bargained for. They know just what they are looking for from any brand, and this makes them that much more satisfying to please. Here are a few trends to look out for in 2013.

By HDI Youth Marketeers Team 31 Jan 2013

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