How to embrace AI in emerging markets like Africa
How to embrace AI in emerging markets like Africa

With the advent of AI, there is, perhaps understandably, great fear around the loss of work for many; however, some of this is misplaced due to a lack of understanding of what AI will truly mean for us all. And while the reality is that AI will no doubt take some jobs away, it will, in fact, create jobs too. So, what potential does it have to improve the lives of many in Africa?

By Tyler Golato and Rob Green 14 hours ago

Empathy - a two-way street in customer service
Empathy - a two-way street in customer service

It's no secret that personalisation is essential in developing a successful customer experience. Central to that is getting to know all you can about your customer and using that information to drive the interaction.

By Wynand Smit 1 day ago

Philip Thomas, Ascential Events CEO and chairman-elect of Cannes Lions.
CMO Growth Council launched by Cannes Lions and ANA

The Cannes Lions International Festival of Creativity in partnership with the Association of National Advertisers' (ANA) CMO Masters Circle, announced the launch of the CMO Growth Council.

2 days ago

Alisée De Tonnac, co-founder and chief executive officer (CEO) of Seedstars World.
Today's emerging market entrepreneurs will achieve SDGs - Seedstars

This is the generation of entrepreneurs that will achieve the Sustainable Development Goals (SDGs), as much more needs to be done to boost impact investing and to accelerate entrepreneurs in emerging markets, according to Alisée De Tonnac, co-founder and chief executive officer (CEO) of Seedstars World.

2 days ago

AfriDocs and Channel24 strike streaming deal
AfriDocs and Channel24 strike streaming deal

The only free streaming platform on the continent for the best African documentaries, AfriDocs, has reached agreement with Channel24 to stream its content exclusively on the channel.

3 days ago

One of the Castle Lite Unlocks concerts. Image supplied.
Castle Lite's 'Unlocks' concert brings the brand's purpose to life

Castle Lite is known for bringing international hip-hop artists to South Africa to give its consumers a one of a kind experience through its 'Unlocks' concerts that happen once every year. In its seventh year, the Unlocks concert has brought to South Africa artists such as J Cole, Travis Scott, Bryson Tiller and others with Chance the Rapper headlining this year's concert.

By Juanita Pienaar 3 days ago

The role of mobile in building brand loyalty
The role of mobile in building brand loyalty

With falling consumer confidence and a slow growth economic growth outlook, brands are intensifying the fight for consumer loyalty. Mobile is emerging as a powerful enabler - and driver - of brand loyalty in South Africa.

By Nicholas Bednall 3 days ago

David Tiltman, head of content, Warc. Image supplied.
Warc and Sabre Awards partner to showcase PR-led case studies

Warc has partnered with the Sabre Awards in order to expand its content to include PR-led case studies from around the world.

3 days ago

#AfricaLEAD: Jack Leslie on why this is Africa's time
#AfricaLEAD: Jack Leslie on why this is Africa's time

All the economic indicators, as well as other portents are in place for unparalleled Africa development, according to Jack Leslie, chairman of global marketing communications firm, Weber Shandwick. Leslie visited South Africa and Kenya recently to open a dedicated office in Nairobi.

By Louise Marsland 3 days ago

Classifieds app raises funding to expand in Africa
Classifieds app raises funding to expand in Africa

DAKAR, Senegal - CoinAfrique, the most downloaded classifieds app in French-speaking Africa, has raised €2.5 million to accelerate its development in French-speaking Africa. It aims to exceed 10 million monthly users by 2022.

13 Apr 2018

Barclays Accelerator.
Why African banks must work with fintech startups

The need for African banks to innovate at a quicker pace and access new customer segments is behind the increasing number of financial institutions partnering with or investing in fintech startups.

By Tom Jackson 13 Apr 2018

Broadband connectivity to expand throughout West Africa
Broadband connectivity to expand throughout West Africa

A new partnership between Vodacom Business Nigeria and integrated satellite solutions provider, Intelsat, will see broadband connectivity expand throughout West Africa.

13 Apr 2018

BBC content growth for Africa
BBC content growth for Africa

Premium British television content is heading to Africa's shores courtesy of some of the leading broadcasters in the region.

13 Apr 2018