MARKETING & MEDIA

Using digital to personalise customer services in Africa

Digitalisation has led to customers having an overwhelming number of choices in purchasing choices, brand selections and everything they do...

By Ntombi Mhangwani 1 day ago

MARKETING & MEDIA

New reality TV show on Multichoice Nigeria

'Our Perfect Wedding Nigeria' is a new reality TV show coming to Multichoice Nigeria...

1 day ago

HEALTHCARE

Why Nigeria is battling to control disease outbreaks like Lassa fever

The first case of Lassa fever in Nigeria was recorded in 1969. A zoonotic disease endemic to West Africa, the disease was named after the town in Nigeria where the first case occurred...

By Oyewale Tomori 1 day ago

MARKETING & MEDIA

Thought leadership: An integral part of the modern PR plan

While companies compete for headspace in a noisy and crowded environment, thought leadership as a tried and trusted PR tactic is coming into its own in the South African media space...

By Louise Hunt 2 days ago

CSI & SUSTAINABILITY

Improving African research capacity a key ingredient for sustainable development

Participants in the recent meeting of the Climate Research for Development (CR4D) Institutional Collaboration Platform (ICP) in Uganda adopted a five-year strategic plan that emphasises three climate research priority areas...

2 days ago

ICT

#BudgetSpeech2019: Focus to get SA technology-ready

South African finance minister Tito Mboweni, during the 2019 Budget Speech, says budget spending has to focus on getting the country ready for technology...

3 days ago

MARKETING & MEDIA

UBA, Google roll out Wi-Fi hotspots in Nigeria

The United Bank for Africa (UBA) has collaborated with Google and an ISP partner to launch Google Station in 11 UBA branches in Lagos State as part of plans to roll out 200 stations in the country...

3 days ago

RETAIL

5 branding and packaging trends R&D managers need to know

If 2018 was the year of limited-edition packaging and personalisation (think FIFA World Cup 2018), 2019 promises to be the year of retro designs and futuristic formulations...

3 days ago

MARKETING & MEDIA

Marketing SA Inc

Forget marketing South Africa to foreign investors. The campaign promoting SA Inc needs to begin with the marketing of the country to South Africans...

By Howard Feldman 3 days ago

MARKETING & MEDIA

Co-Creation Hub launches in Rwanda

Nigeria's innovation centre, Co-Creation Hub, has expanded to Kigali, Rwanda...

19 Feb 2019

MARKETING & MEDIA

Accelerating Africa's economy through digital transformation

The 'digitisation of everything' trend is evolving at pace and Africa cannot afford to play catch-up...

By Vukani Mngxati 19 Feb 2019

ICT

How IoT can transform the local retail sector

It is hard to believe that billions of connected devices and sensors - the Internet of Things - are forecast to be worth a staggering $US94bn by 2025 in the retail sector...

19 Feb 2019

MARKETING & MEDIA

The professionalism of authenticity

There is no doubt that video content is more informative, more engaging and more likely to gain lead conversions than any other format, but with such an overwhelming amount of content, what trends should marketers be paying attention to in order to ensure that their carefully crafted message is not simply lost in the quagmire?...

By Quinn Lubbe 18 Feb 2019

RETAIL

Is your product packaging the 'whole package'? 4 unboxing trends for 2019

Who cares what it looks like on the outside when it's what's on the inside that counts, right? Wrong! At least when it comes to product packaging, that is...

By Daniella Shapiro 18 Feb 2019

RETAIL

International push to improve food safety

Greater international cooperation is needed to prevent unsafe food from causing ill health and hampering progress towards sustainable development...

18 Feb 2019

MARKETING & MEDIA

TVC Communications launches its new HD studio in Nigeria

TVC News has launched a brand-new high definition studio in Lagos, Nigeria.

18 Feb 2019

MARKETING & MEDIA

Nigeria urged not to cut social media during elections

Committee to Protect Journalists (CPJ) joins call for Nigeria to ensure internet and social media services remain connected during elections...

15 Feb 2019

MARKETING & MEDIA

Ooredoo TV set up box has a new look

Ooredoo TV customers can now enjoy the new set-top box which will include all digital services such as conventional linear TV, on-demand service, apps and games and also catch-up features...

15 Feb 2019

MARKETING & MEDIA

OSN dropping sports content and focusing on movies

As of March, Dubai-based pay tv operator OSN will air only OSN Sports Cricket HD and Ten Sports Channel...

15 Feb 2019

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