Using digital to personalise customer services in Africa

Digitalisation has led to customers having an overwhelming number of choices in purchasing choices, brand selections and everything they do...

By Ntombi Mhangwani 1 day ago

Accelerating Africa's economy through digital transformation

The 'digitisation of everything' trend is evolving at pace and Africa cannot afford to play catch-up...

By Vukani Mngxati 19 Feb 2019

New reality TV show on Multichoice Nigeria

'Our Perfect Wedding Nigeria' is a new reality TV show coming to Multichoice Nigeria...

1 day ago

Thought leadership: An integral part of the modern PR plan

While companies compete for headspace in a noisy and crowded environment, thought leadership as a tried and trusted PR tactic is coming into its own in the South African media space...

By Louise Hunt 1 day ago

5 branding and packaging trends R&D managers need to know

If 2018 was the year of limited-edition packaging and personalisation (think FIFA World Cup 2018), 2019 promises to be the year of retro designs and futuristic formulations...

2 days ago

Marketing SA Inc

Forget marketing South Africa to foreign investors. The campaign promoting SA Inc needs to begin with the marketing of the country to South Africans...

By Howard Feldman 2 days ago

UBA, Google roll out Wi-Fi hotspots in Nigeria

The United Bank for Africa (UBA) has collaborated with Google and an ISP partner to launch Google Station in 11 UBA branches in Lagos State as part of plans to roll out 200 stations in the country...

2 days ago

Co-Creation Hub launches in Rwanda

Nigeria's innovation centre, Co-Creation Hub, has expanded to Kigali, Rwanda...

3 days ago

Shifting sands of consumer sentiment across West Africa

Ghana's latest Consumer Confidence Index (CCI) for the fourth quarter of 2018 shows a five point decrease to 108, while Nigeria's CCI has dropped one point to 117, presenting a diverse picture of consumer sentiment across West Africa...

Issued by Nielsen 1 day ago

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