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Move from #DataConfusion to #DataFusionIn this valuable marketing strategy tutorial, renowned South African media coach - Gordon Muller - workshops audience identifying Socio-Economic Measures (SEMs). He maps out aha-moment scenarios to answer the question, "How do we go about finding the right path in our media choices?" He helps marketers figure out how to find the nuggets of audience intelligence in Fusion. 17 Dec 2021 Read more

Free up creative expressionThere's #creative freedom in the last three trends that we explore in this week's Creative Curves series grand finale. If you missed the first two blogs in our Ebony+Ivory Design Leadership Series, take a quick click check here. 22 Sep 2021 Read more

Stand out #design skills of spliced visualsThere's #creative fun and then there's the thrill of the chase of #opencreativity briefs. We opened up our brief and challenged our #ImpactPossibilities designers to translate some of this hands-off year's design trends. 16 Aug 2021 Read more

Socioeconomic measures (SEMs) enable marketers to grasp realities for South AfricansHistory shows that a boom tends to follow a recession. While the uptick may be slow to tick over, when it picks up momentum, it unfurls like the Protea seed after the wildfire. How do you prepare today for a full new bloom? 4 Aug 2021 Read more

Design trends that 'make it pop'We've got our designs on the trends that move the stylus and your brand position. Follow the Ebony+Ivory Creative Curves Series in which we feature visual creativity techniques to attract and hold the attention of busy minds. 8 Jul 2021 Read more


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