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IAB South Africa Press Office
The IAB South Africa, is an independent, voluntary, non-profit association focused on growing and sustaining a vibrant and profitable digital industry within South Africa.
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Entering the 2022 Bookmark Awards is as easy as 1, 2, 3...With a long-running legacy of benchmarking digital excellence, The Bookmark Awards is the créme de la créme of digital marketing awards in South Africa. Each year, winning agencies, individuals and company projects not only walk away with bragging rights but their work is held up as examples to the broader industry and cited as success. 22 Apr 2022 Read more

Bookmarks 2022 announces its jury panelsAs awards season kicks into high gear, The Bookmark Awards announces its 2022 jury panels who will evaluate and award the best of the best at the awards ceremony to be held in July. Each of this year's eight panels will be headed up by a jury chair, selected for their experience and expertise in their respective fields. 5 Apr 2022 Read more

Source: © Marek Uliasz
Source: © Marek Uliasz 123rf
The IAB SA's 2022's State of Content Marketing in South Africa, to understand the maturity of content marketing in South Africa, is available from today. 22 Mar 2022 Read more

IAB SA launches free Decoding Digital Content Marketing podcast seriesThe IAB SA's Digital Content Marketing Committee has launched a six-part podcast series called Decoding Digital Content Marketing. Its aim? "To encourage and develop digital content marketing in South Africa as a unique, independent discipline and an effective tool for brands," says the committee's lead, and Machine_'s chief content officer, Sarah Browning-de Villiers. "This project was birthed out of the deep passion the committee has for the role of content marketing in our industry, but also to address the pervasive lack of understanding of this strategic discipline within our industry, and how it differs from other marketing approaches." 6 Oct 2021 Read more

Online Audience Measurement partner: IAB SA invites industry members to tenderThe IAB SA Executive Board and the IAB SA Future of Measurement Committee have officially extended an invitation to industry members to tender for the role of their official online audience measurement partner. The chosen provider will furnish the IAB SA with web and application measurement services to create a "single currency" which will be used as a benchmark that all industry stakeholders can trust and reference, 30 Sep 2021 Read more

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Contact IAB South Africa

Tel: 011 454-3534
Email: ten.asbai@ofni